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To properly optimize your web pages content for the search engines, you need to understand how the search engines read web pages. You can improve Your Search Engine Ranking on Google if you know what the search engines look for on your website. To have a good idea of how the search engines like Google function, you can emply the use of a free Search Engine Spider Simulator.
The Search Engine Spider Simulator Tool from SEOCentralTools will linealize the content of your web page content. It will simulate the search engines and let you view your content through the eyes of Google. It produces a report with the content in the same order the search engine bots see your web content.
Type in your web page URL into the tool box and click submit to view your report.
This report shows you the overview of your website page, the title tags, meta keywords, meta descriptions, it shows you the number of indexed pages on your website, source code of your website and more. Great way to see your website through the eyes of the search engines.
Major search engines like Google work function by going through three steps:
Search engines work by crawling through billions of web pages using their own crawler bots and there are lots of ways they can find your pages. You don't have any control on how the crawlers actually do their job. But by creating content and publishing it, adding internal links for them to follow, unique and structured URLs, XML sitemaps for them to read, meta tags to inform them what your website is all about and robots.txt files to guide them to what they can and can't crawl. You create a path for them to follow and get your web pages in the index database as fast as possible.
So, making sure your web pages get crawled and indexed is a condition to showing up in the SERPs. If you already have a website, it might be a good idea to start off by seeing how many of your pages are in the index. This will give you some idea as to whether Google is crawling and finding all the web pages you want it to, and none that you don’t.
No one really knows how the search engines really rank for keywords, but webmasters have been using Search engine optimization techniques to try to rank for keywords by closely following some tested SEO rules. One way to actually see things through the eyes of the search engines, is to simulate the search engines. These are some of the top things the search engines look for on your web pages. Another way to see how your content appears to the search engine bots is to use the Google Cache Checker to check the cache of the page that Google has in it's database.
When a search engine bot (web crawlers, robots, spider) crawls your website, it looks in the root folder of the website for a file called robots.txt. In the robots.txt file it looks for what directories and files it is authorized to look at and index. It ignores any web pages it's instructed not to crawl.
Once a web page is found by the search engine bot, it takes a look at different sections of the website like the head section (the tags between the <head> and </head> tags) and the body section (content between the <body> and </body> tags) of the web page.
In the head section it looks for:
If it finds no robots.txt file in place and no robots meta tag in the pages it finds, it will crawl and index all the links found in the robots.txt file.
You can emply the use of a free Search Engine Spider Simulator, to have a good idea of how the search engines like Google function. Search Engine Spider Simulator tool scans your website and gives you a result that shows you what the search engines see on your website. These are some important results that matter.
Title tags: These are used to tell search engines and visitors what any given web page on your website is all about. This title will show up in the search results, top of your website, including the tab in your web browser. The search engines look for this on your website and can tell that this is what your website content is all about.
Meta Description: These are short 160-180 words that describes your content and it's the website creator's opportunity to describe in detail, the short overview of your content to searchers. This gives the searchers a chance to decide whether the content is likely to be relevant to their search query and contain the information they're looking for or not.
The meta description doesn't factor into Google's ranking algorithms for web search but it can impact a page's click-through rate (CTR) in Google SERPs, which can positively impact a page's ability to rank.
Meta keywords: Keywords are crucial to your SEO campaign and search engines look for your keywords you are optimizing for in the head tag. If you want your web pages to appear in relevant search results, you must optimize for keywords.
H1 to H4 tags: The search engines also analyses your header tags. Optimized title tags can earn you better search engine rankings.
Indexed Pages: It might be a great idea to check how many of your web pages are in the search engine index. This will give you an idea as to whether Google is crawling and finding all the web pages you want it to, and none that you don’t.
Source code: Good execution of the source code of a web page can be counted among the ranking factors of search engines like Google. A defective source code can result in slow website and therefore a downgrade in ranking. A lean and simpler source code also enables crawlers to find and index content more quickly. This is because crawl depth is increased and they require less time to crawl a web page.
One of the best Search Engine Spider Simulator Tool is the Search Engine Spider Simulator Tool from SEOCentralTools.com. Search Engine Spider Simulator is a free SEO tool that gives you a quick preview of what a search engine bot sees on your website page. It simulates a Search Engine by displaying the contents of a webpage exactly how a Search Engine would see it. The Search Engine Spider Simulator is part of our robust 100% free online SEO tools.
All you need to do is follow the steps below for a quick check:
1. Visit SEOCentralTools.com and go to the Search Engine Spider Simulator Tool Page.
2. Enter the URL of your website address in the search field and press the Check button.
3. SEOCentralTools will show you a preview of your web page and give you an insights into what the search engne bots see.
This is what you will see if the website is up:
This is the preview of what the search engines see on your web page
This helps you know what to work on on your web pages to rank high in the SERPs.
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