Page Speed Tool

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About Page Speed Tool

The speed of your website makes the first impression about your business. It’s important to know that you won’t get a second chance when it comes to user experience. Slow speed is one of the most frustrating things that will turn visitors off about your website. So its really important for you to optimize your website for speed.

A fast loading websites results in high return visits, higher conversions, low bounce rates, high engagement, higher ranks in organic search results, and better user experience. Slow websites will cost you money and damaged reputation. By focusing on your page page load time, you will positively impact your conversion and sales processes. You’ll get higher organic traffic and attract more qualified leads that can be converted into customers.

What is Website Page Speed, and How is it Measured?

Page speed is a measurement of how fast the content on your page loads in the browser. Page speed is different from site speed, which is the page speed for a sample of page views on a website. Page speed can be described in either "page load time" (the time it takes for a specific page to fully display its content) or "time to first byte" (the time it takes for your browser to receive the first byte of information from the hosting webserver). Page Speed is affected by the page size of your website and you can measure your page size with this Page Size Checker.

This is also different from Google Page Speed Insights by Google. Google PageSpeed Insights is created by Google and it measures the time taken from the moment a website is requested in the browser to the moment when it is rendered and ready for input in the browser in a simulated environment or real user data. PageSpeed Insights or PSI runs performance analyses on your website and use data from real users through the Chrome User Experience Report (CrUX) which represents how real people experience your website. If you dont have much data, it loads your website in a simulated environment.

You can evaluate your page's Google PageSpeed Insights Scores with our SEOCentralTools PageSpeed Insights Tool.

Why Page Loading Time Is Important for SEO

Its very important to create a fast loading website not only because of user experience but also for SEO purposes. To provide a goal you should work towards, checkout these stats by Geoff Kenyon where he compares website speed against the rest of the web.

  • If your website loads in 0.8 seconds, it is faster than about 94% of the web
  • If your website loads in 1.7 seconds, it is faster than about 75% of the web
  • If your website loads in 2.9 seconds, it is faster than about 50% of the web
  • If your website loads in 5 seconds, it is faster than about 25% of the web

So your goal is to work towards having a website that falls in the top 6% which is 0.8sec. But its not easy to have that fast loading website because its depends on the website content, site codes and your hosting provider. But you should do anything to make sure you can get in the 25% bracket.

Google has indicated that site speed which is the average of the pages speed, is one of the factors used in its algorithm to rank websites. And studies have shown that Google might be specifically measuring time to first byte as when it considers page speed. A fast page speed means that search engines can crawl many more pages while a slow page speed means that search engines can crawl fewer pages using their allocated crawl budget, and this could negatively affect your indexation. So in a nutshell, Loading times influence crawling

Fast loading sites also means higher conversion rates and lower bounce rates. Your goal should be to be the fastest site in your niche. You have to be faster than your competitors because a slow loading website won’t do you any good.

Page speed is also important to user experience. Pages with a lower load time tend to have fewer bounce rates and higher average time on page. So you want to improve user experience with a fat loading website.

How to increase your Page Speed

Now that you understand the importance of page speed with regards to SEO and conversions. Do these to improve your website loading speed.

  • Choose a high performance hosting solution like a VPS service
  • Defer loading for your CSS and JavaScript files
  • Eliminate Unnecessary plugins if you are using a CMS builder
  • Use Gzip to reduce the size of your CSS, HTML, and JavaScript files that are larger than 150 bytes.
  • Minify your website CSS, JavaScript, and HTML
  • Reduce redirects as much as possible
  • Remove render-blocking JavaScript
  • Leverage Browser Caching
  • Use a content distribution network (CDN) service
  • Compress and Optimize your website images

The most important psrts of loading is the load time for your CSS links, images link, script files links and other resources links speed. You can meaure the speed of your website with any Page Speed Checker tool like SEOcentralTools Page Speed Checker.

How to Check Website Page Speed

To test your website's page speed, check out Page Speed Tool from Page Speed Checker is a free SEO tool that analyzes the load speed of your websites to learn how to make them faster for increase web performance monitoring. The Page Speed Checker is part of our robust best free online SEO tools.

All you need to do is follow the steps below for a quick check:

1. Visit and go to the Page Speed Tool Page.
2. Enter the URL of your website address in the search field and press the Check button.
3. SEOCentralTools will show you your web page load times in secs.

This is what you will see if the website is up:



You should do this everytime you chnage something on your website as the size increases with more information added.


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