HTML Code to Text Ratio Checker

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About HTML Code to Text Ratio Checker

Most of the online website pages are written in HTML code that is used to display the page content (whether, media files or text). The better part of a web page is made of text and A web page's HTML to Text ratio measures the amount of HTML code needed to display a text comoared to the ratio of text on that web page. It is the correlation percentage of the web page's text content discovered in a page.

It’s important that the text to HTML ratio should be higher with more textual content than code in order to provide a good user experience. Afterall, content on the website is primarily meant for humans and not machines. The users who come to your website need to be able to understand it, which means that content needs to be engaging. So its really important that your web page's HTML code should be simple and clean in order to be search engine-friendly.

Why Does Text to HTML Ratio Matters?

Text to HTML of a website matters because too much HTML to Text means the users on your website will have a bad user experience and thats not what an engaging website looks. The result of that is thin content issues and inefficent code issues.

Thin Content Issues

Lower text to HTML ratio means there is less text and much more HTML. When a web page has insufficient text, the web crawlers will not have enough information about your web pages. If the crawlers are not able to understand the purpose of a web page, they will not know the search queries your website should be presented for in the search results. That will affect your SEO efforts and that means you will have ranking issues.

Inefficient Code Issues

Every web page should have a code limit or use the minimum required code. If the text to HTML ratio is too low for your web page even if you have enough text content, then this might mean you have too much HTML on that page.

User Friendliness

Web pages with a high text to HTML are more user-friendly. They are believed to be built for users and not for the search engines. Not only does this make your users love the website, they have a better user experience. Google loves good use experience, hence this can contribute positively to search engine rankings.

How Does HTML Code to Text Ratio Affect SEO?

You should know that text to HTML ratio is not a direct ranking factor for Google. But there are many factors related to the ratio that indicate best website engagement practices and this may indirectly hurt your search engine ranking. The search engines favor user experience and one of the things Google loves is for your website to have the right amount of content. The right amount of content is related to the codes the text is in.

Code to text ratio is believed to be used by Google to determine the relevancy of a web page. If your web pages have a low code to text ratio, it confuses with crawlers because they don't know what they are looking at. The web crawlers don’t have enough information to determine what the page is all about because they see more codes than content.

This is seen as a sign that your web page has bloated HTML which when served to users, especially on mobile, will affect your page load speed. Websites with fewer lines of HTML code tend to load faster and that contributes to better user experience. Don’t forget, page load speed is also a ranking factor.

What is the Ideal HTML to Text Ratio?

The ideal text to HTML ratio should be from anywhere from 25 to 70 percent. This percentage refers to the visible text ratio, compared with the HTML codes and other elements like image tags, javascripts and so on. High ranking websites in the search engines always have high percentage of text to HTML codes. Google is always about content-driven websites  and having a website with scanty text as opposed to HTML is not good enough.

So, make sure you check out and aim for a text ratio of between 25-70% of visible text as opposed to non-visible code elements. Note hoever that web pages do not have to meet this ideal ratio as web pages differ in

So, make sure you check out and aim for a text ratio of between 25-70% of visible text as opposed to non-visible code elements. Note hoever that web pages do not have to meet this ideal ratio as web pages differ in functions. So pages like a tool page that require users to input a search word do not require much content. So pages like this dooes not get affected so much with Google.

How to Optimize Text to HTML Ratio

You should follow these tips to improve your web page’s text to HTML ratio:

  • Check if your HTML code is valid.  ( Make sure to validate your HTML code against the formal guidelines and standards set by the Wide Web Consortium (W3C) for HTML/XHTML web pages.
  • Remove any unnecessary code and unneeded files. In the case of an unnecessary class, Inline Class or Collapse Hierarchy can be applied if a subclass or superclass is used
  • Remove large chunk of white spaces and avoid the use of lots of tabs
  • Avoid tables. Use tables in your layout only if absolutely necessary
  • Use CSS only for styling and formatting
  • Reduce your images as much as possible and remove any unnecessary images
  • Only use Javascript and flash if required but you should avoid it altogether
  • Your web page must have lots of plain text thats easily readable.
  • Try to Keep the web page sizes under 300kb


How is Text/ HTML Ratio Calculated?

You can calculate the ratio of Text to HTML by using the Text to HTML ratio checker Tool from This Text to HTML ratio checker extracts text from paragraphs and anchor texts from the code, then calculate the content ratio based on these patterns. Then it reaches a text % to a HTML % ratio. HTML Code to Text Ratio Checker is a free SEO tool that calculates the html code to text ratio of a web page for search engines relevancy score. The Code to Text Ratio Checker is part of our robust 100% free online SEO tools.

All you need to do is follow the steps below for a quick check:

1. Visit and go to the HTML Code to Text Ratio Checker Tool Page.
2. Enter the URL of your web page address in the search field and press the Check button.
3. SEOCentralTools will calculate the ratio of HTML codes to Text percentage.

This is what you will see if the website is up:



You can search for HTML code to Text ratio of the main page or any web pages.



A lower than 25% is an indication that you have lower content or higher HTML codes than necessary.


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