Enter a URL
Everyone wants high rankings in the search engines especially on the most used one called Google. After all, it’s how you get quality traffic and its a mesaure of how successful or not your website is. Many people often forget that there are metrics out there that can really help their website grow and that is Alexa rank.
Knowing your website’s Alexa rank can help you improve your site and get more traffic/sales.
Alexa rank is simply the ranking of a website with regard to traffic. The Alexa Rank is part of the web analytics provided by Alexa Internet, Inc., a subsidiary of Amazon inc. For example, the website with the best Alexa rank is of course Google. Its the most popular and most visited website in the world.
Alexa rank is a measure of website popularity. The Alexa group ranks millions of websites in order of popularity, with an Alexa Rank of 1 being the most popular. Alexa Rank reveals how any website is doing relative to all other websites, which makes it a great measure for benchmarking and competitive analysis.
Alexa rank is calculated using a mathematical calculation that combines a website’s estimated traffic with it's visitor engagement over the past 3 months. Traffic and engagement are caclulated from the browsing behavior of online users.
The Alexa algorithm analyzes a website and calculates the frequency of visits. It monitors the daily visits, web pages they visit, location of the users and the frequency of the visits. If the same user visits the same website multiple times a day, it is counted as one visit. So, with this combination of unique daily visitors and average pageviews, Alexa rank is calculated.
The lower the number of your website’s Alexa rank, the more popular it is. Therefore, the sites with the best Alexa rank have a ranking of 1. Some of the other most visited sites like Amazon, Facebook, YouTube have a strong Alexa rank too due to the amount of people visiting these sites everyday.
The aim of anyone who understands Alexa rankings is to strive for a very low Alexa ranking. This means getting as close to 1 as possible. JUst like evry other metrics, you want to improve your website traffic and popularity. Employing sound SEO tactics, as well as creating engaging content on your website, building backlinks etc., will only drive your website’s popularity and contribute to a lower Alexa ranking.
If you invest a lot of your time in SEO and optimize your website to rank highly on Google, your Alexa rank will improve greatly and drop closer to 1.
Another way Alexa rank can help your website is to find out the Alexa rank of your competition. You can compare your Alexa rankings with some of your closest competitors for a better reference. Your Alexa score compared to the other websites based on the Alexa ranking system is essentially, your way of knowing the value of your website compared to your competitors.
So, the way to monitor your progress in Alexa rankings is to devote some of your link building and content strategy to improving your SEO rank and periodically check your website’s Alexa ranking to track your progress. While striving for a lower Alexa number is a really great goal, you don’t need to worry too much about trying to improve too quickly. Alexa rankings is a slow process and will increase with better SEO tactics and more engaging content on your website.
It’s pretty simple to check your Alexa rank score. To check your website Alexa Page Rank, check out Alexa Rank Checker from SEOCentralTools.com. SEOCentralTools Alexa Rank Checker is a free SEO tool that checks a website's Alexa Rank position based on engagement metrics, Website traffic statistics and more. The Alexa Rank Checker is part of our robust 100% free online SEO tools.
All you need to do is follow the steps below for a quick check:
1. Visit SEOCentralTools.com and go to the Alexa Rank Checker Tool Page.
2. Enter the URL of your website address in the search field and press the Submit button.
3. SEOCentralTools will bring back some interesting information about your website.
This is what you will see if the website is up:
Within a few seconds the tool will bring back some interesting information about your website. This Alexa Rank Analysis data includes:
Do't forget to work on your website traffic and backlink building if you want to get your Alexa rank get closer to 1.
We do recommend a free online SEO checker tool that offers complete access to the best-in-class proprietary metrics including PageSpeed Insights, Traffic rank, Keyword consistency, Text/HTML Ratio, Keyword Difficulty, Link analysis and more. Uncover technical SEO issues on your website wth this tool and get a get a fully custom, beautiful PDF reports with recommended improvements and fixes.